SusanofO
Posts: 5672
Joined: 12/19/2005 Status: offline
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I am not pushing aside the importance of this question asked by the OP (at all) but -I do think the main thing people need to remember is that their televisions, their radios, and their computers always have an "OFF" button they can press, if they find things offensive, or just too repetitive, or not newsworthy. If too many people turn those buttons OFF, then believe me - the media management will be doing market research to find out why they are losing all of those advertising dollars. I think the competition among media outlets is currently especially fierce, and one reason we maybe see so much of one story beat to death (Anna Nicole Smith's death, for example), is that all of the tv stations need something to program. They also need to develop stories at a fairly rapid pace (tv news has developed into a daily medium, unlike a weekly magazine, for example) - and sometimes may simply not have the time to develop a story to the point of a PBS documentary as far as what is perceived as "quality". Of course there is also the question of what is "in line" with the program's image (a CNN Special isn't going to be covering a topic the same way as "Inside Edition" or Entertainment Tonight", ever, probably, IMO). And so, due to these factors (among other things, probably) I think they tend to copy eachother as far as what they program - if one of them covers as story as news, then the others may justifiably feel they have to cover it, too, or else be seen as unprogressive, or otherwise out of touch (unless that isn't in line with their image, as in the case of PBS and sometimes CNN, for example, when it's television, for example). Yes tv programs, and even entire networks (IMO) can sometimes "rip eachother off" as far as even how they word stories - I see "Meet the Press" rip off TIME magazine almost every week, in terms of the topic matter of some of the interviewers' comments, for example (of course, they're only human - and they read magazines and newspapers and watch other tv news shows, too). Television in particular (to me anyway, but I am a more "visual" type) is such a powerful medium, sometimes I am saddened and surprised that what I view as more potentially valuable things aren't done with it more often. For example: Programming that highlights a need for people to donate time or money to world problems and charitable causes (such as the Darfur or the AIDs crisis in Africa), or for local charities and programs (domestic violence shelters, or children's charities, for example, to just name two). I mean, there is the annual Jerry Lewis Telethon or Muscular Dystrophy, but beyond the occasional telethon or consiousness-raising tv program re: Some natural or medical or man-made disaster (that afterward notes where donations can be sent) - I can't imagine why there isn't an entire network devoted to doing such programming- especially with the onset of (and since) cable tv as so publically accessible. Ditto for programs that perhaps poll the general public and interview real experts (not simply hired-for-the-moment talking heads) about topics like the Iraq war, or global warming, or the need to develop alternative fuels, or a host of myriad topics that might be of public concern. One problem with doing this could be the fast-pace with which some tv programs are developed- but that's still just a management problem that can be solved - it isn't insurmountable. I think there is so much more, as far as communicating with the public, that could be done, especially with television. I think in some ways, television has missed the boat as far as categorizing itself as primarily an entertainment medium. I personally view it as a primary communication tool that's being under-used in some ways. Of course I think the internet, and newspapers and magazines can be very powerful communication tools as well. But I do think cable tv is amazing in many ways. I just love that one can see the History channel, and Discovery channel and Travel, Food and Animal Planet, with just a basic cable subscription. It can be (IMO) very informative (and also tv is convenient for me due to the ability to "surf" channels). I sometimes find myself wondering overall how much more good it might be doing than it already is, is all. - Susan
< Message edited by SusanofO -- 2/15/2007 6:35:25 PM >
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"Hope is the thing with feathers, That perches in the soul, And sings the tune without the words, And never stops at all". - Emily Dickinson
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